{"id":678251,"date":"2023-09-15T08:57:00","date_gmt":"2023-09-15T07:57:00","guid":{"rendered":"https:\/\/www.intouchrugby.com\/magazine\/?p=678251"},"modified":"2023-09-15T16:02:49","modified_gmt":"2023-09-15T15:02:49","slug":"prime-time-lager-the-next-generation-low-calorie-premium-lager","status":"publish","type":"post","link":"https:\/\/www.intouchrugby.com\/magazine\/prime-time-lager-the-next-generation-low-calorie-premium-lager\/","title":{"rendered":"Prime Time Lager: The Next Generation Low-Calorie Premium Lager"},"content":{"rendered":"<h3>Prime Time Lager: The Next Generation Low-Calorie Premium Lager<\/h3>\n<p>Celebrate life in your prime with Prime Time Lager. It\u2019s Beer but Better.<\/p>\n<p>Prime Time Lager is a low-calorie, low-carb premium craft lager, created by Made in Chelsea\u2019s Harvey<br \/>\nArmstrong and business partner Sam Holmes. Prime Time is the solution for those looking to have a good time, without compromising their fitness \u2013 or the crisp, refreshing taste of a premium lager.<br \/>\nIn their own words, Prime Time was born out of the \u2018conflicting love triangle between beer, fitness and good times\u2019. Harvey and Sam are ushering in a new era with a low-calorie, low-carb, gluten-free and vegan friendly premium lager and also the world\u2019s first low-calorie caffeine-infused lager.<\/p>\n<p>\u201cPrime Time Lager is a next generation craft beer disrupting the lager market, crafted for those wanting to enjoy themselves, celebrate life in their prime, and keep fit. The key is listening to our consumers and creating products that suit their lifestyles\u201d said co-founders Harvey Armstrong and Sam Holmes.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-678261\" src=\"https:\/\/www.intouchrugby.com\/magazine\/wp-content\/uploads\/2023\/09\/t1-615x429.png\" alt=\"\" width=\"615\" height=\"429\" srcset=\"https:\/\/www.intouchrugby.com\/magazine\/wp-content\/uploads\/2023\/09\/t1-615x429.png 615w, https:\/\/www.intouchrugby.com\/magazine\/wp-content\/uploads\/2023\/09\/t1.png 621w\" sizes=\"auto, (max-width: 615px) 100vw, 615px\" \/><\/p>\n<p>Brewed in the UK, Prime Time is a next generation beer disrupting the lager market:<br \/>\n\u2022 It\u2019s low calorie, containing 95 calories: 30% fewer calories than any other beer on the market.<br \/>\n\u2022 It\u2019s low carb, 4g of carbohydrates: 63% less carbs than any other beer on the market.<br \/>\n\u2022 Prime Time Lager is gluten-free and vegan certified and has an ABV of 4.2%.<br \/>\n\u2022 Prime Time has two offerings: Prime Time Classic and Prime Time Caffeine, which feature all the same<br \/>\ningredients as the Classic lager as well as 50mg of caffeine for those who need a pick-me-up. This is<br \/>\nabout half a cup of coffee.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.intouchrugby.com\/magazine\/wp-content\/uploads\/2023\/09\/t2.png\" \/><\/p>\n<p>Prime Time Lager aims to be 90% sustainable by 2025 and uses the worlds\u2019 first beer source heat pump to<br \/>\nminimise the carbon footprint. Prime Time Lager\u2019s innovative offering has captured the attention of top restaurants, pub groups and bars in West London, including Bagatelle, Mano Mayfair, Barworks and more. Prime Time Lager can also be found on <span style=\"text-decoration: underline;\"><span style=\"color: #3366ff; text-decoration: underline;\"><a style=\"color: #3366ff; text-decoration: underline;\" href=\"http:\/\/primetimelager.com\">primetimelager.com<\/a><\/span><\/span>, with 1 hour delivery available in London.<\/p>\n<p>To learn more, follow along at @primetimelager.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Prime Time Lager: The Next Generation Low-Calorie Premium Lager Celebrate life in your prime with Prime Time Lager. It\u2019s Beer but Better. Prime Time Lager is a low-calorie, low-carb premium craft lager, created by Made in Chelsea\u2019s Harvey Armstrong and business partner Sam Holmes. Prime Time is the solution for those looking to have a [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":678255,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-678251","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-clubs"],"_links":{"self":[{"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/posts\/678251","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/comments?post=678251"}],"version-history":[{"count":2,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/posts\/678251\/revisions"}],"predecessor-version":[{"id":678318,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/posts\/678251\/revisions\/678318"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/media\/678255"}],"wp:attachment":[{"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/media?parent=678251"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/categories?post=678251"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/tags?post=678251"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}