{"id":533089,"date":"2018-11-26T13:58:10","date_gmt":"2018-11-26T13:58:10","guid":{"rendered":"https:\/\/www.intouchrugby.com\/magazine\/?p=533089"},"modified":"2018-11-27T10:43:07","modified_gmt":"2018-11-27T10:43:07","slug":"scots-rugby-legend-gavin-hastings-kicks-off-magnum-christmas-campaign-www-magnumcreamliqueur-co-uk","status":"publish","type":"post","link":"https:\/\/www.intouchrugby.com\/magazine\/scots-rugby-legend-gavin-hastings-kicks-off-magnum-christmas-campaign-www-magnumcreamliqueur-co-uk\/","title":{"rendered":"Scots rugby legend, Gavin Hastings, kicks off \u2018Magnum\u2019 Christmas campaign. www.magnumcreamliqueur.co.uk"},"content":{"rendered":"

Scots rugby legend, Gavin Hastings, kicks off \u2018Magnum\u2019 Christmas campaign<\/h3>\n

www.magnumcreamliqueur.co.uk<\/a><\/p>\n

\"\"<\/p>\n

TWITTER<\/a> | FACEBOOK<\/a> | INSTAGRAM<\/a><\/p>\n

Scotland\u2019s leading Scotch cream liqueur has added a kick to its six-week festive campaign by teaming up with Scottish rugby union legend, Gavin Hastings OBE.<\/p>\n

Magnum has appointed the famous full-back as its Brand Ambassador in the run up to this year\u2019s Christmas party season.<\/p>\n

As part of his new role, Gavin is providing the voiceover for Magnum\u2019s first major TV advertisement \u2018Where Two Forces Meet\u2019, which is now running on STV. The ad showcases Magnum\u2019s unique fusion of single malt Scotch whisky and cream, as well as its distinctive sleek packaging.<\/p>\n

Magnum\u2019s superior ingredients and contemporary design set it apart from traditional liqueurs. It is contained in a unique, stainless steel flask, which is designed to be reusable and recyclable. It also keeps the liqueur chilled at the optimum temperature, without the need for ice.<\/p>\n

Magnum is crafted and bottled in Edinburgh by the award-winning BenRiach Distillery Company Ltd.<\/p>\n

Commenting on the launch of the festive campaign and the appointment of Gavin Hastings as Brand Ambassador, Magnum Director, Lee Schofield, said: \u201cWe\u2019re really excited to have teamed up with Gavin as part of our UK-wide Christmas campaign. As one of Scotland\u2019s finest rugby players and a single malt Scotch whisky enthusiast, Gavin is the perfect match for our brand.<\/p>\n

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\u201cGavin\u2019s personality and sporting status resonates across each of Magnum\u2019s major markets, including the UK, South Africa and Canada. We\u2019ve just launched in Ontario and British Columbia and our TV ad has got us off to a flying start, with Gavin helping to generate brand awareness and consumer interest in one of the world\u2019s largest liquor markets.<\/p>\n

\u201cAt Magnum our vision is uncompromising and our ambition is straightforward \u2013 to craft a radical, premium cream liqueur, one that contains the finest single malt Scotch whisky and only single malt. And with the festive season just around the corner, we\u2019re sure that Magnum will be at the top of people\u2019s Christmas tipple wish list.\u201d<\/p>\n

Magnum is now available to purchase online from only \u00a320\/70cl per bottle (ABV 17%) www.magnumcreamliqueur.co.uk, with free delivery anywhere in the UK. A range of 5cl miniatures, 50cl, 1 litre and 1.75 litre bottles are also on offer.<\/p>\n

Magnum can be purchased directly from specialists and independents throughout the UK as well as iconic outlets, including Harvey Nichols (UK-wide), Selfridges, Fenwicks (Newcastle), The Scotch Whisky Experience, Royal Mile Whiskies\/Drinkmonger, Edinburgh Castle and The Balmoral Hotel (Edinburgh).<\/p>\n

Magnum will also be running its festive campaign on social media at www.facebook.com\/magnumcreamliqueur and www.instagram.com\/magnumcream<\/p>\n

www.magnumcreamliqueur.co.uk<\/a><\/p>\n

\u00a0\u00a0\u00a0\u00a0\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

Scots rugby legend, Gavin Hastings, kicks off \u2018Magnum\u2019 Christmas campaign www.magnumcreamliqueur.co.uk TWITTER | FACEBOOK | INSTAGRAM Scotland\u2019s leading Scotch cream liqueur has added a kick to its six-week festive campaign by teaming up with Scottish rugby union legend, Gavin Hastings OBE. Magnum has appointed the famous full-back as its Brand Ambassador in the run up […]<\/p>\n","protected":false},"author":5,"featured_media":533432,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-533089","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-clubs"],"_links":{"self":[{"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/posts\/533089","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/comments?post=533089"}],"version-history":[{"count":2,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/posts\/533089\/revisions"}],"predecessor-version":[{"id":533112,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/posts\/533089\/revisions\/533112"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/media\/533432"}],"wp:attachment":[{"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/media?parent=533089"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/categories?post=533089"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intouchrugby.com\/magazine\/wp-json\/wp\/v2\/tags?post=533089"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}