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www.gillette.com<\/a><\/p>\n FACEBOOK<\/a> | TWITTER<\/a> | YOUTUBE<\/a><\/p>\n Gillette has always celebrated the father\/son relationship, as generations of father figures have used Gillette razors to teach their sons how to shave. In this digital age however, where technology plays such a significant role in our daily lives, Gillette has found that dads are increasingly being pushed to the side. In a recent global study by the brand, 84% of guys said their go-to source for information is their phone vs. 13% who said they actually turn to dad first. Moreover, 72% of guys said the one source of information they can\u2019t live without is their phone; only 10% said dad. What\u2019s promising \u2013 and what\u2019s brought to life in the video \u2013 is that the majority of guys admit their dad offers advice that is right for them or more in-depth than advice they\u2019d ever get from their phone.<\/p>\n With Father\u2019s Day on the horizon, Gillette is putting the spotlight back on father figures around the world by encouraging guys to turn to the better source of wisdom and Go Ask Dad this Father\u2019s Day and every day \u2013 because taking a moment to seek out his advice will mean a lot more to him than you might realize.<\/p>\n Gillette\u2019s newest \u201cGo Ask Dad\u201d video \u2013 a continuation from last Father\u2019s Day and the latest chapter in the brand\u2019s longstanding commitment to celebrating the father\/son relationship \u2013 serves as an emotional reminder of the importance of that connection in all facets of life. In the spot, real guys from around the world are invited to test what they believe to be the latest mobile artificial intelligence technology, by asking it questions about a range of topics. The result isn\u2019t what you would expect, as the young men were in for a huge \u2013 and most touching \u2013 surprise.<\/p>\n To further celebrate dad this Father\u2019s Day, Gillette also has two fail-proof gifts that are the best a dad can get.<\/p>\n