HEINZ LAUNCHES BRAND NEW VARIETY OF THE NATION’S FAVOURITE TOMATO KETCHUP

HEINZ LAUNCHES BRAND NEW VARIETY OF THE

NATION’S FAVOURITE TOMATO KETCHUP

#HeinzTomatoKetchup

London, April 2017: Heinz Tomato Ketchup has been a staple of British mealtimes since it was first launched in the UK back in 1876. Tasting great on just about anything, it is free from artificial colours, flavours and preservatives. So, how can it be made even more appealing to a growing army of health conscious consumers?

Introducing new Heinz 50% Less Sugar & 50% Less Salt.

The new Heinz 50% Less Sugar & 50% Less Salt is great for anyone looking to reduce the amount of sugar and salt they eat on a daily basis while still enjoying the unmistakable taste of Heinz Tomato Ketchup.

Ashley White, Marketing Manager Heinz Tomato Ketchup, comments: “With increased concern around the volume of sugar and salt in food, consumers are becoming very aware of the ingredients within their everyday staples. We are excited to launch this new variety of Heinz Tomato Ketchup, meeting the desires of consumers who are looking to reduce their sugar and salt intake, without sacrificing great taste.”

Heinz Tomato Ketchup facts:

· Heinz sells a whopping 11 billion packets of ketchup a year, which is two packets for every person on the planet

· Tap the 57 on the bottleneck in order to make the ketchup pour more quickly

· Heinz grows two million tonnes of tomatoes every year to make the nation’s most loved sauce

· The speed at which ketchup pours from a glass bottle is 0.028 mph, which is also the approximate speed of a garden snail

· Tomato ketchup has many super fans, one of the biggest being Ed Sheeran who has a tattoo of the famous ketchup label on his arm